During the summer, I was out in St. Louis for a baseball trip. On the final day of my trip, I had the slight itch to play some blackjack, and I eventually found myself visiting Harrah’s St. Louis. There, I got yet another Total Rewards card that was completely different from all the other ones I’ve collected throughout the years, and learned that nearly $150 worth of comp dollars were down the toilet due to inactivity. These are a few of Jack’s melancholy tears of jew sadness for lost money.
I also ended up losing $100 extremely quickly due to a dealer that couldn’t bust even if they hit on 21.
But ever since that trip, I’ve been getting periodically in the mail, these “offers” of incentive to come back out to Harrah’s in St. Louis. These offers are as unsubstantial as a free $5 bet to put on top of your original bets, to getting 10% off your meal at one of their overpriced restaurants. Absolutely nothing that would get me to go out to St. Louis again for anything but more baseball.
The most amusing thing though, however, is the simple fact that all the direct mail I’m getting from Harrah’s St. Louis is all covered with stock photographs of Asian people in a casino. Never mind the fact that in the entire three days I was in St. Louis, I didn’t see a single other Asian person, even at the casinos, so it’s safe to assume that these photos weren’t taken in Harrah’s St. Louis. But what we have here is a prime example of Marketing Automation, in which Harrah’s computers see that I have an Asian last name, and therefore, I must be a stereotypical ching-chong Asian compulsive obsessive gambler, who speaks nothing but Chinese, and therefore all the offers I get are written bilingually!
The photos are actually quite riotous, which is why I kept them, aside from the fact that I knew this would eventually be something to write about once enough of them came to me.
