Tag: art

As if Vanderbilt had a hard enough time existing in the SEC

~ dannyhong ~ Leave a comment

Impetus: Vanderbilt changes their logo to their athletic department; impresses nobody

A long time ago I saw some quote that I never really committed to memory, but the gist of it is something that always stuck with me.  It went something along the lines of, there’s few better ways to hide mediocrity than stashing it behind a new logo and branding.

When it comes to college athletics, Vanderbilt is pretty mediocre.  They suck at football, they suck at basketball, and they’re occasionally good at baseball, but college baseball has a level of parity that most other sports wish they had, so it’s not really saying that much.  What doesn’t help is that Vandy is part of the SEC which is obviously the biggest football conference in the country, and they’re also not that terrible at basketball either.  So they’re mediocre at just about everything, but also in one of the most competitive athletic conferences out there.

But as far as logos are concerned, I had to give it to Vandy’s old logo, for standing out.  Sure it was just a letter V inside of a silhouette of a star, but there really weren’t many other teams or identities out there that were similar.  No interlocking letters, no script fonts, no abstract bullshit, just a letter V inside of a star.  They came before the Houston Astros rebranded, so they had a lock on that concept first too.

It wasn’t my favorite logo out there, but it was identifiable, and one of the more noteworthy things about Vanderbilt athletics in general.

But then for whatever reason, they decided to change it up, and in a horrific, downgrading manner.  They basically have turned into a generic high school logo, with their plain old V, with some instances of it having a thick stroke, and others having a slight bevel in the center.

It reminds me of playing a video game where someone makes their own team in an established league, but custom teams only have a selection of generic letters to choose from, so someone made the Valdosta or Vinci, and they have this boring looking V on the marquee going up against the Chicago Bulls.

The link above has a lot of the initial greatest hits of internet snark and armchair comedians sharing their takes on the new logo, and there’s really not much else that I can add to it, plus I’m too lazy to write stupidly long-drawn out posts anymore.

What really spurned me to post something at all, was the claims that this new logo was two years in the making, and came after extensive research:

Updates on the Vanderbilt identity come after extensive input from across the community, with more than 500 completed surveys, 70-plus one-on-one interviews and dozens of workshops and group engagement sessions conducted during the past two years.

Yeah, that’s all bullshit.  Either Vandy is lying about how it really took two minutes to come up with such an unoriginal and boring concept, or this is a textbook example of overthinking and overplanning something into oblivion.  By adding as many cooks into the kitchen as 500 surveys and 70+ interviews and workshops and focus groups, every person who thinks they’re an artist or a designer chips more and more away at something with potential, until it turns into this new Vanderbilt V logo.  I do a lot of surveys; I’m a Senior Manager of IT for a Fortune 50 company if it helps me get $1.58, I’m sure I’d be a fan of a boring generic V too if the price were right.

When the day is over, it doesn’t really fucking matter and is more something for me to write about, being the logo and design snob I can be.  Vanderbilt is kind of the definition of mediocrity, but now they have the perfect logo to help visually exemplify their position in the collegiate ranks.

2 Under 2: Good news and bad news (#079)

~ dannyhong ~ Leave a comment

Starting with the bad news: #2 has officially cut teeth, and thus begins the agonizing teething stage of growing up.  For those who might remember, teething was basically the worst thing in the world as far as I was concerned while raising #1, as it seemed to go on forever, and when it’s happening, there’s pretty much nothing we can do as parents to alleviate the pain they feel with their tiny little teef are boring through their gum lines.

Colic was pretty agonizing with #2, but that’s mercifully kind of subsided, leading to way fewer nuclear meltdowns, but seeing as how emotionally volatile she is, I dread the day when a teething spell reduces her to her shrill, shrieking cries of agony.  I’m sure there will be more complain-y dad brogs in the future if and once those start to occur and it begins really cramping my style to become posts.

But overall, it’s so much bad news as much as it’s something that we knew was going to come into play eventually anyway.  The real point of this post is more focused on the good news, which is that #2 has gotten cast for some advertising baby modeling, for a very national, very reputable, very known children’s brand.  Meaning, someone is going to be paying real money to take pictures of my daughter, with the intent of use for seasonal marketing materials in the near future.

#1 was cast for a fitting in her first year, but she apparently had a thermonuclear meltdown during the fitting, and was very uncooperative for the camera, so it was no wonder she wasn’t brought back for the actual shoot.  But #2 was a bit more chill, and we planned the day better to best optimize her routine behavior, and to no surprise, we received word that she was requested to come back for the actual shoot.

It’s a degree of validation that my kids are aesthetically pleasing enough to those outside of mythical wife and I myself as well as our respective families, because of course I think my girls are beautiful and the cutest babies ever.  But it’s more meaningful to hear such from neutral parties, especially ones that are willing to pay money in order to have them model for campaigns.

Not to sound arrogant or anything, but I had a feeling that we stood a very good chance.  Even more so after seeing what the competition was on the call sheet that came complete with photographs of all the other babies in contention.  #2, aside from being a little cherub face, also has the beneficial distinction of being biracial, and having worked in marketing for big corporations, I know well the attractive appeal of biracial models who are visibly ambiguous, and cover more than one checkbox.

#2 looks Asian, but at the same time doesn’t have a lot of the more stereotypical features of full-blooded Asian people.  Plus she doesn’t alienate racist white people, but at the same time still garners approval from minority demographics who can’t hate on a kid that doesn’t appear to be fully white.

As long as her behavior was kosher, I knew that #2 was going to make it through, and fortunately for us, she was behaving perfect, so it wasn’t really a surprise to me to hear that she had made it through.

So yeah, model baby.  Technically means both my girls were good enough to be baby models, but #2 got through to the actual camera.  So it’s now out of our hands at this point, and hoping that in a few months, we’ll start to see her cropping up in stores or their respective catalogues or social media channels, and it will be amazingly satisfying.

But most importantly, #2 is getting PAID.  I’m not saying it’s nothing over a grand, but still a nice chunk of change to get money less the agency fee, for doing something that most parents like me probably would’ve done for free just for the satisfaction of seeing their kids in modeling.  So much like the gif says, we goin’ to Sizzler!

WTF is Capcom thinking with Street Fighter 6’s logo?

~ dannyhong ~ Leave a comment

When I started seeing people posting about the recent Street Fighter 6 teaser, the very first thing I thought was that it was a fake and/or a joke, because there’s no way that this was going to be the logo for one of the most iconic franchises in video game history.

Ohhh, but it turned out that it really is.

Honestly, I couldn’t give two shits about the game itself, I’ve been so long out of video games in general, much less Street Fighter, that there’s a very high probability that I’ll never even play it in my lifetime.  I never played SFV once, and I only played SFIV a handful of times before I got pissed about there being a quick released SFIV champion hyper turbo or whatever new edition that made my version obsolete, so I never played it again.

But that doesn’t change the fact that I can’t sit on my pedestal and judge logos.  And SF6’s logo is fuckin’ godawful, and it really makes me wonder just what the fuck Capcom is thinking when they phoned it in and “designed’ this shitty piece of clipart and decided it to let it represent the franchise that basically made them who they are today.

I couldn’t even get home from work to point out how turrible the logo is before other sites had already sunken their teeth into the same observation, and a few have already gone as far as to call out the obvious low-effort low-key plagiarism Capcom has done in creating this “logo” that basically says all the same things that I would say.

Seriously though, this isn’t just another case of resisting change for the sake of resisting it.  Street Fighter’s general wordmark has been recognizable and iconic throughout every iteration of the series, and there are common elements and a color palette that continuously make it work no matter the number of sequels they put out.  The gritty, violent-looking delivery of brush strokes to create the words, to the signature yellow-to-orange gradient palettes used in every iteration up to SFV.

And then SF6 phones it in with this lame rip off of some Adobe clipart, and then typing out “Street Fighter” in a jersey typeface that appears to have been modified slightly so they don’t get sued to oblivion by the original font creator.  It’s a sad and insulting edition to an iconic franchise that doesn’t look like it’s real, but it is.

I know I already said that the likelihood of me ever playing SF6 isn’t very high, but I most certainly judge books by their covers, and seeing what is becoming of Street Fighter from the logo alone, would probably give me pause to give it a whirl, even if I were still avidly gaming.

This should mean war

~ dannyhong ~ Leave a comment

I heard from one of my new colleagues about this, and I had to google it to try and see with my own eyes, because I hardly leave my house in the first place.  Fortunately, photo evidence of it exists, and yeah, it’s everything that was described to me, and I’m pretty much in awe.

Basically, Bojangles has decided that they give no fucks about copyright or decorum, and has erected this giant billboard off of I-75 that flagrantly uses lightly modified versions of the Chick Fil-A mascot cows as well as the Chick Fil-A typeface, in order to push awareness of their supposed new chicken sandwich. 

Which is funny to me, considering I would’ve figured they’ve had one for the last three decades, considering they’re a chicken joint, and they could just as easily take the slabs of chicken used in the cajun filet biscuits that I get exclusively, slap them in between an actual bun with some sauce and pickles, and call it a signature sandwich.  Or maybe they have, and are just releasing something a little in competition to all the other chicken joints’ signature chicken sandwiches, who really knows.

Anyway, this is somewhat notable considering Atlanta is the home of Chick Fil-A, so Bojangles marching into the metro area and propping up a billboard like this really should be a declaration of war to some degree.  But as entertaining as it would be to see an actual war brew between fast food chicken joints, we obviously won’t see anything as flagrant as this in rebuttal, unfortunately.  And Bojangles probably knows that, which is why they did it, because to the public eye, a shot like this that goes unanswered, is a point for them.

Either way, I hold no ill will towards either company, and I enjoy their products both.  Bo’s biscuits on Sunday mornings is practically a tradition in my household, which is the perfect thing to fill the void when Chick Fil-A is closed.  But Chick Fil-A’s app is the gold standard in which all fast food joints should aspire to be, and a large reason of why I go there as often as I do, as it saves me time and aggravation, two things that are in short order when living the life I do these days, all while amassing reward points for more free shit.

But make no mistake, as far as public score keeping goes, this is a huge point for Bojangles in the supposed Restaurant Chicken Wars™.  It would be nice to see CFA respond, but everyone knows they probably won’t.  At least not in Georgia.  It would be fun to see if they drop some cheeky billboards out in Charlotte, if they already haven’t.

I sometimes think only I can find the negative in a really great deal

~ dannyhong ~ Leave a comment

So in my last bitchy dad post, I mentioned that some really great news came my way, that I couldn’t really feel happy about because I was too busy being a bitchy dad at that moment in my life.  But to any of my zero readers who read my shit with regularity might’ve seen a post a little while back that mentioned that I was in the hunt for a new job.

Well, I succeeded.  An offer came my way, that I’m 99% certain that I’m going to accept, because it’s a higher title than where I’m at now, a fairly substantial raise from what I make, and if/when the day comes when we have to occasionally go into the office, it’s actually a closer drive than my current job, and I wouldn’t have to get on a single highway.

All things considered, it’s a win in every aspect.

So why am I writing about it as if there was some sort of questionable catch?

The thing is, there really are none.  At least from most normal standards.  The only reason I’m not completely gung-ho about the whole opportunity is that in spite of all the wins, this wasn’t my first pick in my job search.

Continue reading “I sometimes think only I can find the negative in a really great deal” →

No, it wasn’t

~ dannyhong ~ Leave a comment

By the graciousness of my nanny, whom I excused from being on time to check at a QT for me, was she able to procure a reprint of the November 3rd commemorative Braves World Series victory edition.  This, was the highlight of my day.

So, I’m happy that I got the one thing that I had really wanted to commemorate the joyous occasion of the Braves reaching the top of the mountain and getting to be World Series champions, a sight and notion that is still hard to digest two days later, but I’m still peeved at just how hard it was to get a small piece of history to remember it by.

I’m pretty sure there’s something in the Constitution that says something along the lines of that news shouldn’t not be available to those who seek it, and it’s a stretch, but the AJC, whether it was deliberate or stupidity, suppressing production of the one and only obviously high-demand edition of their shitty paper, I would interpret as being fucking unconstitutional. 

As relieved as I am to have my own edition, predictably, the well-publicized high demand for these editions has created the dreaded and insufferable secondary market for them, and I’ve seen them on Facebook Marketplace going for at least $10 a pop, and mythical wife, after hearing me bitch and moan about it the night prior, spied some on eBay, going for around $27 a pop.

I’m not going to be a hypocrite about it, because I’ve definitely purchased extras of things before, with the intent of trying to flip them.  But whenever I’ve done that, that makes me an asshole, and what people are doing with these fucking AJCs, are making them assholes too.  I’m just glad that I didn’t have to pay a second-hand price for this, although I would have done so in order to get one.

The irony is that, it’s not even that good of a commemorative edition.  The AJC’s aesthetics and design has always been sixth-rate as far as major market newspapers go, and this commemorative edition doesn’t do the Braves justice.

The newspaper industry took a lot of flack over the last few decades over many publications taking cost-cutting measures and eliminating photographers, and instead tasking reporters to take pictures on iPhones.  I don’t know whether or not the AJC was one of those publications, but based on the shitty photo quality of my collector’s edition, I’m inclined to believe they are.

The photos are out of focus and have been enlarged way past the original resolution, and whatever staffers they have pretending to be graphic artists apply a bunch of high-pass filters to try and sharpen them, but instead make them look all posterized and pixelated.  I’d almost be embarrassed to actually display it after I frame it, but it will eventually become artwork for lack of a better term.

Anyway, I’m just glad I got my copy regardless of all the bullshit and hoops that had to be done in order for it to happen.  I just wish what seemed like a simple thing didn’t have to become such a joy-suppressing ordeal.

Fuck the AJC.

Master of None S3 – the title is now accurate

~ dannyhong ~ Leave a comment

When I saw that Netflix’s Master of None was coming back for a third season, my reaction was like “oh shit, more Master of None,” and a general sense of excitement and anticipation.  I was a fan of the first two seasons and held the show in above average regard, even after the revelation of Aziz Ansari’s unfortunate extracurricular tendencies.  The show had incredible writing, a fantastic wit, and some beautiful cinematography, and by the way the second season ended, I could only imagine just how the show was going to progress in season 3.

So, having watched season 3 now, instead of a feeling of satisfaction, I’m just left scratching my head and feeling conflicted on just how I really feel having watched it.  The writing was still outstanding, and the plot and how the season unfolds definitely has some really heavy-handed scenarios that really elicits some strong emotional reactions, and the cinematography continues to showcase a lot of visually compelling scene shots and landscapes.

But my overall feeling with the season as a whole is that the plot was stretched out over five episodes with maybe one episode’s worth of actual plot.  And instead of even artificially injecting a lot of fluff and filler plot and dialogue, the show burns an inordinate amount of time on random shots of landscapes, nature, or characters doing mundane things.  Seriously, episode 2 has about a two-minute stretch where it’s just Lena Waithe’s character, Denise, sitting in her car eating a hamburger while listening to the radio.  There’s another two-minute sequence in episode four where Naomi Ackie’s character, Alicia, is sitting in a laundromat, looking bored as shit while Latin rap is blasting, and when the scenes changes, I’m scrunching my brow wondering what the whole point of some of these scenes even were.

It doesn’t take long to realize that the season is a far departure from the core story that was established in season 2, and Aziz Ansari himself is hardly in the show he created, having perhaps a total of maybe 15 total minutes on screen combined throughout the five-episode season.  However, that’s more than enough time for them to establish that the plot that unfolded throughout season 2 was flushed completely down the toilet, which has some quite unpleasant implications if you think about it, which as a fan, deflates my general anticipation of knowing what might have happened.

Frankly, when the day is over, this entire season felt like something of a story that Lena Waithe wanted to tell, but in order to most effectively get it off the ground and have it backed by Netflix, was to shoehorn the Master of None name into it, and modify the story to where the characters are ones established in the series.  I feel like the show might have been a little bit more successful if it were not associated to Master of None and were just some heart-tugging mini-series independently named, starring Lena Waithe and Naomi Ackie; but because they called it Master of None, it just leads to kind of this confusing and puzzling season that put way too much focus on cinematography and dragged a 35-minute storyline throughout nearly three hours.

And by doing so, the show’s title becomes accurate, because it was neither a master of storytelling nor was it a master of music or cinematography, and if that was the goal then mission accomplished, I guess?