I saw this commercial in the theater before Moneyball. Sneaky how they let the plot and story go for about two minutes before the company is even revealed. But there’s something about this commercial, that kinda makes me like it as a whole. Whether it’s the Willie Nelson, or the simplistic nature of the stop-motion style, or even the message that provokes thought, I found myself enjoying the commercial in the end.

It’s kind of funny how things work out, because farmer gets paid, selling out to mass produce, and take part in the driving force of consumerism and the fast food nation. But then farmer gets paid again, capitalizing on the modern wave of putting importance on locally-grown, organic/drug-free food production. It seems like the only hitting bottom that this farmer actually endured was on an emotional, self-inflicted manner, but at no point in the process does his wallet probably hurt.

No matter. Tip of the cap to Chipotle for a good commercial, but I’d still prefer Willy’s. But it’s not like Jen exercises her “turn” right, and we eat Chipotle instead, but I’ll keep this in mind to enjoy the food rather than wish I were eating Willy’s instead.