There’s a part in the WWE documentary, the Monday Night Wars, where Eric Bischoff talks about how when WCW was on top of the ratings game, they generally felt invincible. They didn’t really care much to what the WWF was doing and didn’t really see a lot of what they were doing as threatening.
Until the WWF got a hold of Mike Tyson to make some appearances and get into a storyline with D-Generation X and Stone Cold Steve Austin. Bischoff is seen describing finding out about that news as a moment of, oooh, now that is something.
This would embark the WWF into the attitude era, where they would eventually catch and reclaim the ratings war back from WCW and never look back until WCW was dead and bought for pennies on the dollar by Vince McMahon himself.
That’s kind of the feeling I got when I heard that AEW owner/president/rich man child Tony Khan had bought Ring of Honor. Oooh, now that is something substantial.
Obviously, I don’t think the WWE is ever going to die like WCW did, but in the general war of two between the companies, I do think AEW’s acquisition of ROH is a pretty notable instance that has a lot of potential to swing some momentum.
Aside from the general facts of AEW got something WWE wanted and the forbidden doors that an AEW/ROH association opens up, most people know that the tapes library alone was the primary prize in this whole thing. WWE ultimately wants every living piece of professional wrestling media to do whatever they want with, but was denied by AEW.
And with all that back catalog in tow, AEW now has some fuel to open the doors to their own streaming service, much like WWE sold to NBC’s Peacock. Even prior to the news of the acquisition, news of AEW potentially broadcasting on HBO, as being a Turner product they fall under the same umbrella, was picking up steam. And with a legitimate back catalog to bolster their own growing library, AEW stands to make some legitimate coin if and when they launch a streaming package.
Because when the day is over, money seems to be the biggest pissing contest between the companies. Now the WWE isn’t at any risk of losing the dollars game, primarily because of the Saudi blood money they Hoover up every year now, but at least on the domestic front, AEW picking up ROH definitely is denying the E a lot of money in which they won’t be getting, which is a pretty symbolic win against an entity that seems pretty unbeatable.
Otherwise, I don’t think Khan’s purchase of ROH is going to make nearly the splash as wrestling fans might be rubbing themselves over. To me, the smart play is to let ROH operate as-is as long as they can while making small and subtle changes or integration plans. When it’s not nearly as fresh on people’s minds is when to start firing shots, but that’s just my opinions.
But if I’m Vince McMahon, whether he’ll admit to it or not, seeing ROH dell to Tony Khan, probably is a noteworthy disappointment, and should make him go hmmmm.