The funny thing about Things White People Like is that it’s rarely like a gradual thing. It’s always, you wake up one morning, and then suddenly white people all over the place are doing/having/partaking in the exact same thing. Building black and white homes, falling head over heels in love with Major League Soccer, embracing Korean food, etc, etc.
It’s almost like there’s a gigantic group chat for nothing but white people, and they come to consensuses on what things they decide to declare “theirs” and the following day, every single one of them embarks on claiming it, before any other dirty non-white demographic can get their grubby hands on it.
But let’s talk about the new Ford Bronco; and this isn’t the first time I’ve written about the Ford Bronco and in this identical context, but it’s just because it seems like White People have hit another gear in Liking this Thing that it warrants another posting.
Also, I know the car has been out for a while, so it’s not really new anymore per say, but the thing is I call it such out of a lack of wanting to refer to it by its chassis or model year because that would require looking things up and I don’t care about white people enough to want to exert such effort. But also because by calling it the new Ford Bronco also implies that the old Ford Bronco is a leper of a vehicle and all of them are undoubtedly OJ Simpson cars, and not the Jesus Jeep-replacement that seems to be exclusive to white people only.
And that’s exactly what the new Ford Bronco appears to have become for White People – a Jeep replacement, because Jeeps have become attainable and acceptable to people of all other races and colors, to the point where White People feel the need to flee the Jeep brand and go find something else to claim for themselves.
I went to go visit my brother not long ago, and we’re parking in a parking lot and in front of us is a Korean guy monkeying with the soft-top of his Jeep, clearly getting it lowered so that he can indulge in the beautiful beach town weather that we were at. I said to my brother, that this guy was an example of why exactly the Ford Bronco has become a de facto White People car, because minorities are progressively getting more and more of their hands on Jeeps, and they can’t stand it.
Fewer things make it more obvious that new Ford Broncos are Jeep replacements than the fact that they’re basically designed to be Jeep clones, but with Ford badges and the little bucking bronco emblem on them. From color selection, aesthetic trims, and just the overall silhouette of them, they’re basically the Temu version of a Jeep, since Fords in general short of a hand-built GT500 or Shelby Mustang are all cheap adult-sized Tonka toys made out of plastic, zip-ties and minority labor.
One of the kickers though, was this time I saw a new Ford Bronco with a rubber ducky in the windshield, which is a major thing that the Jeep communities does with their whips. The funny thing is that I saw a photo of a similar vehicle on theFacebook on some Jeep community that I don’t know why I was shown a post from, but the general consensus of that post was that of internet rage, animosity and disdain for a new Ford Bronco owner for ape-ing a very Jeep-ism for their own shitty ride.
Seriously though, I haven’t yet once, seen a single new Ford Bronco, where the driver wasn’t a white person. Mostly females too, but every single new Ford Bronco driver I’ve seen has been white. I’ll probably do a double take if the day ever comes that I see a driver that isn’t Ben Affleck. The funny thing is that there’s actually a home in my community that was completely repainted to be white with black trim and accents; guess what the lady who lives there drives?
Interestingly enough, Ford being Ford, their name does hold enough weight to where despite the fact that they’re a Jeep clone, Hummer appears to be trying to now clone them, with their new Hummer models that are supposedly launching in 2025. Considering the fact that they look very similar to new Ford Broncos, I feel like these are going to be a strong candidate of White People cars to flood towards if a few minorities manage to get their hands on the keys. And when it inevitably happens, I guess it’ll be time to add a new entry to the list of Things White People Like.