Over the last few weeks, I’ve heard a radio spot for this employment app called Jobber. Supposedly, it’s this comprehensive all-in-one employer app that can do everything from asset management, payroll, hiring, and all the other bullshit nuances that go into day-to-day business operations. Honestly, it seems kind of cool, and like the perfect kind of tool for inexperienced business operators to get their feet wet in the world of commerce.
However, what I can’t get around is their name. Jobber.
I would wager money that I’m not the only person in the world in their car or listening to Sirius radio elsewhere that heard this radio spot and immediately had their wrestling fan senses triggered by name Jobber and started thinking about constant losers like Heath Slater, the Brooklyn Brawler, Alex Wright, Tommy Dreamer and Crash Holly, among countless others.
To people like us, the phrase “jobber” will never be synonymous with a potentially useful employment application; jobber will first and foremost always be a phrase used to describe a professional loser, who shows up to work, gets their ass kicked, loses a wrestling match, but then gets paid at the end of the day, they go home, and the cycle repeats itself for however long as they are needed to do so. Jobber isn’t just a noun, the act of jobbing is also a clearly defined verb, and it’s pretty efficient at being an adjective as well.
The bottom line is that the word “jobber” is an analogy for losing, no matter what way you put it or how you try to package it. Jobber might be a useful application, but as far as the thousands to millions of professional wrestling fans out there, the app might as well be exactly what companies small or large use, when they want to run their businesses into the ground; whether it’s after being built up, or never getting off the ground, a loss is a loss no matter how you put it, and jobbing is jobbing in the exact same manner.
The fact that their website URL is GetJobber.com doesn’t help in not making the illusion that by visiting the URL, you are seeking out losers to staff your company with, so that the rising stars and those with potential can feast on them and use them to pad their win totals, look good, and elevate themselves to higher heights. GetJobber.com sounds like a URL that the WWE brass logs onto every single week, to seek out the services of guys like Jinder Mahal, Mark Henry and anyone who jumped ship from TNA or ROH who need to pay a little dues before getting some support.
I should develop and start my own employment application, and call it “Higher Horizons Hiring” or something that can easily be alternatively referred to as “Triple H.” And then with relative easy, my Triple H company can squash Jobber and reign supreme for multiple decades in the world of employment application development, using nepotism, and cerebral utilization of marrying into other developers’ caches.
